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National Repository of Grey Literature

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Vybrané aspekty komerčního využití Internetu - ekonomické a sociální dopady Dybová, Markéta ; Toman, Prokop (advisor) ; Gočev, Petr (referee) Diplomová práce popisuje současný stav české internetové populace, obsahuje ucelený přehled hlavních možností komerčního využití Internetu (zdroj informací, nástroj komunikace, obchodní prostor) a analyzuje dopady spojené s Internetem v ekonomické a sociální oblasti. Teoretické poznatky jsou podloženy vlastním dotazníkovým šetřením, které se týká úrovně využití Internetu v podnikatelských subjektech a jeho důsledcích pro podnikání. Detailed record

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